Richard Furby has served as the general manager for Forterro’s Abas business unit since 2019. As general manager, Furby is responsible for developing and executing the strategic, operational, and financial plans that drive the profitability and growth of abas ERP globally. In his role, Furby oversees all functional operations, including sales and marketing; product management; research and development; professional services; and customer support and education.
Furby joined the Forterro Group in 2013, helping to lead the growth and expansion of the company through eight strategic acquisitions. Furby saw Forterro grow eight-fold whilst he drove operational improvements within the professional services, support and IT organizations in each of Forterro’s ERP product companies. When Forterro acquired abas Software GmbH in 2019, Furby stepped in as general manager, increasing the company’s profitability by more than 15x in two years, while continuing to grow top line revenue.
Prior to joining Forterro, Furby started and headed the enterprise business for Smartsheet.com, a Seattle-based software startup providing enterprise collaboration and project management solutions. Prior to Smartsheet, Furby served in a number of executive roles at Consona Corporation (now part of Aptean), a U.S.-based software application consolidator that housed 13 ERP and CRM products. Furby joined Consona as part of the company’s take-private acquisition of Onyx Software Corporation in 2006, where he was running Onyx’s EMEA business. During his time at Onyx, Furby held various senior management roles in both sales and services, primarily focused on the company’s international customer base.
At Consona, Furby joined the executive leadership team of the company’s CRM business unit, and later CRM division, serving as vice president, EMEA and APAC. In his role, he helped grow the CRM division through M&A, leading the acquisitions and subsequent integrations of several software application companies.
Furby brings more than 25 years of technology consulting experience to Forterro, having worked with some of the world’s leading companies including Siemens, Standard Life, AIG, Virgin Media, Telefonica, Starbucks and Pepsi.
Furby studied BSc Computer Science at Southampton Solent University.